Built in the nineteenth-century, Tenuta Cassia Vetus is a property that has undergone a 5-year renovation and is now a family-run farmhouse.

We designed the identity with the idea of showing the manual work behind the farmhouse not just the beauty of the Tuscan landscape. Logo and typography are inspired by the Roman origins of the Cassia way that gives its name to the property. Beside the Roman capital letters we introduced a script and a monospace font, to remind the work of farmers.

We also designed the harvest yearbook, a posterzine that retraces, through photos the farmer’s notes, the last vintage.

Services:
Art direction
Brand identity
Web design
Print design

Year
2022